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Enhance Iowa Board awards Sports Tourism grants to Clear Lake and Council Bluffs

News, Sports

April 7th, 2022 by Ric Hanson

April 7, 2022 (DES MOINES) – At their meeting held Thursday (today) in Des Moines, the Enhance Iowa Board awarded $50,500 in Sports Tourism grants to a triathlon event in Clear Lake and a National Junior College Athletic Association (NJCAA) men’s basketball summit in Council Bluffs.
The details about the Council Bluffs Sports Tourism grants are as follows:
  • Event Name: NJCAA Rising All-Stars, Council Bluffs
  • Event Dates: July 18-21, 2022, and July 2023
  • Total Project Budget: $80,000
  • Amount Awarded: $26,000
Description: Marketing channels will include social media and the official networks of the NJCAA: National Association of Basketball Coaches, NJCAA Men’s Basketball Coaches Association and the National Collegiate Athletic Association. A concerted effort to contact college coaches in all 50 states will include email and traditional mailings.
The Sports Tourism program provides financial assistance for projects that market or promote sporting events in Iowa. Eligible sporting events include professional, collegiate and amateur level sporting events that occur in Iowa. Funding for the program was appropriated during the 2021 legislative session.
The Enhance Iowa Program provides financial incentives to communities for the construction of recreational, cultural, educational or entertainment facilities that enhance the quality of life in Iowa. To date, 99 Community Attraction and Tourism (CAT) grants have been awarded by the board, totaling $31,508,183. The next Enhance Iowa Board meeting is scheduled for May 5, 2022.