(Council Bluffs, Iowa) – The Iowa State Patrol is joining forces with Metro Area Organizations to Take a Stand Against Speeding, for “Speeding Awareness Week.” Trooper Ryan DeVault says the Iowa and Nebraska departments of Transportation, the City of Omaha and more than 20 agencies and organizations are asking motorists to watch their speed by joining their voices together in a public education campaign to emphasize that following posted speed limits is critical to driver, passenger, pedestrian and cyclist safety. Beginning today (January 24), you’ll be seeing messages related to “Speeding Awareness Week” on social media, digital ads, and dynamic message signs around the metro and both states.

As traffic volumes have rebounded from an initial decline during the early months of the COVID-19 pandemic, speeding has remained a serious issue. These two factors, speeding and high volumes, have resulted in a staggering number of speeding tickets in the Omaha-Council Bluffs metro area. And while areas across the country are dealing with excessive speeding issues, Omaha and Council Bluffs metro area agencies are hoping to combat the problem via an educational campaign before traffic volumes increase even more during the spring and summer months.

Austin Yates, an engineer with the Iowa DOT, says “Metro area law enforcement agencies and first responders have noticed that speeding has increasingly become a factor in crashes, both in minor incidents and more serious crashes. This is an issue that can’t be ignored. Any speeding puts more lives at risk, which is why we partnered up to declare this week Speeding Awareness Week.” Speed impacts those outside of vehicles, too. Changes in speed can have real-life consequences for pedestrians. According to the U.S. Department of Transportation, if a person is hit by a vehicle going 20 miles per hour (mph), there is a 10 percent chance of fatality. The chance of fatality increases to 40 percent if a vehicle if going 30 mph and then increases to an 80 percent chance of fatality if the vehicle’s speed is at 40 mph.

Speeding, both “casual” and excessive, results in serious losses of time, money but – most importantly – human life. That’s why, as part of Speeding Awareness Week, every partner agency encourages drivers to slow down and follow the posted speed limit on roads. Information about the Omaha-Council Bluffs metro area’s Speeding Awareness Week can be found at: slowdownmetro.com.