One of the ads in the big game Sunday will feature a really big western Iowa bull. A 15-second Cenex commercial features “Albert the Bull”, some actors, and some real Audubon residents. Audubon Chamber of Commerce president Brandon Toft says the Albert spot is expected to air sometime around the third quarter. He says two representatives of Minnesota-based C-H-S Energy’s advertising branch appeared at the banquet to show the commercial and also a short documentary on Albert. (Click on the left side of the audio bar(s) to listen)

Toft says he was impressed with the documentary.

The City was contacted late last Summer about shooting the commercial on location. Albert, who is 53-years old and 28-feet tall, was showing his age, so the town reacted quickly to give him some much needed sprucing up.

Toft said the residents of Audubon County are excited to see the Cenex ad, which will make a play on the words “Super Bowl” and turn it into “Super Bull.” And, while the short version of the commercial that debuts on T-V for viewers throughout the Midwest Region features mostly actors, at the end, there is a scene featuring members of the community standing in front of Albert. Toft was not present for that particular shot…he was busy with basketball that morning.

Here’s a link to the 5-minute documentary: https://www.youtube.com/watch?v=llKOk_AA02A

(KJAN/Radio Iowa)