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‘Pink slime’ makers say sales are rebounding

Ag/Outdoor

June 16th, 2014 by Ric Hanson

LINCOLN, Neb. (AP) – Two makers say sales have been rebounding for a ground beef product that critics have dubbed “pink slime.” The Lincoln Journal Star reports that spokesmen for Cargill and Beef Products Inc. say sales have risen, but Cargill says they fall short of the volume before the controversy erupted in 2012.

BPI has sued ABC, saying the network’s March 2012 coverage damaged BPI by misleading consumers into believing the lean finely textured beef product is unhealthy and unsafe. BPI says the sales drop forced it to close plants in Iowa, Kansas and Texas, leaving open only a Nebraska plant.

Cargill spokesman Mike Martin says his company sells the product to about 400 customers, which is more than before March 2012, but the sales volume remains down about 40 percent.