KANSAS CITY, Mo. (AP) – A group of Kansas City Chiefs fans is organizing an effort to break the world record for the loudest roar at a sports stadium sometime in the upcoming NFL season.  The group calls itself “Terrorhead Returns” and says Guinness Book of World Records officials have given final approval for the record attempt, though no date has been set.

Organizers say the effort is an attempt to unify the local fan base and revive Arrowhead Stadium’s reputation as one of the loudest venues in the NFL. The effort follows a dismal season in which the Chiefs finished 2-14, dealt with the suicide of linebacker Jovan Belcher outside the stadium and saw the firings of head coach Romeo Crennel and general manager Scott Pioli.